Wait a minute... how will the movie producers get payed?
Don't they get a certain % of ticket sales? At least in the first few weeks of the opening?
Read the thread and your question will be answered.
There is no loss. They pay the theaters and sell your movie habit data. If you see 15 movies in one month, they have more data to sell. They are now in the data collection and analytics business as well as the movie business, as, MoviePass just sold a majority stake to the data firm Helios and Matheson Analytics Inc.
The company reports that it works by buying movie theater tickets for its subscribers directly from exhibitors at whatever price they offer. That means that MoviePass is operating at a loss, and playing the long game. Sure, most movie theater owners would rather you buy their own loyalty programs. But if you balked at the idea for fear of ripping off your local indie picture house, feel free to proceed sans guilt.
So then why would AMC be against this? Why would they care who pays for the ticket?
If people are tempted to go more often, both theaters and filmmakers benefit.
“AMC also believes that promising essentially unlimited first-run movie content at a price below $10 per month over time will not provide sufficient revenue to operate quality theatres nor will it produce enough income to provide film makers with sufficient incentive to make great new movies,”
To the MoviePass Community,
We’ve been blown away with all of the excitement surrounding our new $9.95 unlimited plan. Though we anticipated a high level of interest, we received an unprecedented volume of traffic. Our customer service team is working to respond to your questions and concerns as soon as possible.
Though our processing facility has increased production, there is currently a 2-3 week delay in card delivery. We greatly appreciate your patience as we work to process your requests. Please note that your first month of service will not begin until your card arrives or you visit an e-ticketing theater. To meet this demand, our production facility has rapidly increased capacity. We sincerely apologize for the delay.
How long ago did you order? We ordered our back in the beginning of Sept...and didn't get it until late Oct. They charged us immediately but they didn't charge us again until 30 days after we used it the first time. They are definitely not responsive to support inquiries. My wife and I have used it about a 8 times or so in the last 30 days and we live in a very rural community in Oregon so it does work.
Good luck!