I have another question pointed at those who have feature films that are getting downloaded illegally: How did your feature film get fully on the internet where it can be downloaded anyway? Could you just not have the entire movie on the internet?
People RIP the DVD, IE they crack the encryption protection, a fairly easy process, and make a copy of the movie from the DVD to their hard drive. Then they encode it to an AVI using DivX or Xvid which maintains most of the DVD quality, but a feature film ends up at about 700 megabytes, just enough to burn to a CD-R. Then they upload it to torrent sites.
The filmmaker was in no way a part of this process. The entire film was put online and shared on Peer to Peer (P2P) sites without the filmmaker being compensated.
I would rather have a huge fan base then a few investors. Not to mention that if you get a bunch of hardcore fans, they will hopefully respect you enough to WANT to purchase the movie not steal it. I know that I purposely purchase the films of directors that I love and respect. Could I download it? Sure. But I make it a point to purchase the DVD.
I guess in your case you are saying "
you" make a point of buying the DVD, but the point is that many people do
NOT. There is a percentage, either a high one or a low one, but without a doubt there is money lost from those who download and never purchase. That is an indisputable fact, and the core of this entire debate.
Most of the investors I know would never want to put money with a filmmaker who is less concerned with making their money back and more about building fans with illegal copies that don't pay anything. This is a ludicrous business model to
HOPE that someone will like the movie enough to buy it after getting it for free. If you can find money people that are willing to go with this plan, I'd love to meet them. I would have a bridge for sale.
Netflix is the natural progression of how consumers access entertainment. In a free market, convenience and cost triumph... and Netflix (and I'll throw in Hulu and Crackle) offer both better than anyone. I don't think any blame can be placed at the feet of something like Netflix.
"Blame" is the wrong word. You are 100% correct; it is the changing system as a whole, and HuLu is another great example of the future of distribution, as we are negotiating with them now. Even then distribution of a feature is not nearly as profitable as it once was, both because of legitimate changes in the business and illegal/amoral ones.
So I suppose penalizing someone $1,500 to $2,000 because they stole a movie (any movie) does sound a tad bit excessive, but that's the call of our lawmakers to define what's fair punishment in this case.
The copyright laws clearly state the penalty is up to $250,000 in fines (see the warning at the head of every legit DVD). The settlement offers are less than 1%-2%, and as much as you might feel that is still too much, that is a very small sum. This is a matter of opinion without one person being more right or wrong than the other. We have to agree to disagree, and move on.
We're working with this law firm, and I honestly have no problem whatsoever with suing people who illegally downloaded our feature film. I think if people want to illegally download then they should have to pay, and just reimbursing the cost of the DVD ain't enough. That's like saying that people who shoplift should just get fined the cost of whatever they stole and not go to jail for breaking the law. The concept of punishment for the crime justifies the costs to me. It is illegal, so if you think that is too much money, then don't download movies illegally.
I do want to apologize to Buddy, as I overreacted. This whole debate on multiple threads has been somewhat civil and not personal. I think we (I) should uphold that.