I read the script a long time ago, pledged on indiegogo and here I am watching the trailer. Can't believe time flies by so quickly. At the same time, I can't seem to come up with clear thoughts about the trailer since I still remember the script well.
I think I would agree that it the dognapping part should be a little more pronounced otherwise most people may not get it. It was said in the trailer but it wasn't a moment which was made a focus of by some sort of music highlight or pause with a reaction shot etc. It just seemed as low key as everything else and people usually needed a bigger hint.
Anyway, looking forward to watching this.