Good morning, from sunny Manchester.
I've pitched a lot of video projects in the last six months, with varying degrees of success.
In most cases I can gather enough information and enough sneaky reccy footage to put together a thorough presentation for the client. However...
Sometimes I'm very tempted to takes samples of other people's videos to show as an example of what I'm going to achieve for the client. For example, I'm currently pitching to quite a successful local artist and sculptor for a video vignette/profile to help raise awareness of his work and sell his ethos along with his work. I've never pitched anything like that before. So I want to take along some examples of similar artist profiles from Vimeo.
In your experience, do you think this is a useful tactic? Is the reaction likely to be, "Interesting. We're on the same page now. Let's talk." Or is it more likely going to be, "Yeah, that's great, but what are you going to do for me?"
Or both?
I've pitched a lot of video projects in the last six months, with varying degrees of success.
In most cases I can gather enough information and enough sneaky reccy footage to put together a thorough presentation for the client. However...
Sometimes I'm very tempted to takes samples of other people's videos to show as an example of what I'm going to achieve for the client. For example, I'm currently pitching to quite a successful local artist and sculptor for a video vignette/profile to help raise awareness of his work and sell his ethos along with his work. I've never pitched anything like that before. So I want to take along some examples of similar artist profiles from Vimeo.
In your experience, do you think this is a useful tactic? Is the reaction likely to be, "Interesting. We're on the same page now. Let's talk." Or is it more likely going to be, "Yeah, that's great, but what are you going to do for me?"
Or both?