Got a casting question.

I was looking at casting want ads and advertisements for films. In the ads they say when shooting starts. But how do the directors/producers know when shooting starts if they haven't even found the stars yet? What if not enough people apply or show up to audition? How do they know how many people they need to go through till the find the right stars? It seems premature to set a shooting date before the casting has even begun.
 
You have to set a shooting date before casting, because the people you cast have to plan for it. Other jobs or vacations, etc can overlap your shooting days.

Plan far enough out to be able to say "this is our shooting schedule". If for some reason you're getting closer and you haven't found the right people, talk to the cast & crew that are booked and figure out a new time to shoot. Chances are you'll have to drop someone though, because they're scheduling other work as well.

When you pay your actors, you won't have trouble finding enough people for your film. Actually the opposite is true, you'll have too many people wanting and audition. This is where a casting director comes in.
 
Paul is right. You need to set the shoot dates before you cast.
That's why you see casting notices that state the start date.
What if not enough people apply or show up to audition?
If not enough people show up, you need to hold additional
auditions. And you might need to assess why not enough
people showed up.

How do they know how many people they need to go through till the find the right stars?
First, you don't just set a date for people to show up when ever
they feel like it. You assemble the resumes. You go through each
of them eliminating the ones who you feel are not right for the
part. Then you call the actors who are left and set the date and
time of the audition. Sometimes you need to see 10 people,
sometimes you need to see 20 or more before you find the right
actor.
 
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