You suggested that the recommendation to spend money on a zoom lens was somehow different than the typical advice given on IT about recording audio ...
No I didn't, you brought up recording production dialogue, this is what I actually said originally:
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What's interesting is in the case of poor sound/sound design, the answer I most commonly hear on IT is something along the lines of; "of course I'd like better sound but we didn't have the budget", "as amateurs/no budget indie filmmakers we've got to learn to do the best with what we've got", etc."
And you accused me of not reading properly and of being "obtuse", tsk!
On the audio side, I don't think it would be possible to spend $2k and have audio that meets requirements for anything other than film festivals.
It would be borderline impossible to achieve commercial or near commercial standards with $2k of equipment. 3k-4k would be more realistic, depending on what commercial standards we're talking about. For example, most of the features competing at the top tier film festivals will likely have spent 10-100 times your $2k suggestion on audio post and that would be on hiring personnel and renting facilities, which cost hundreds of thousands, millions or tens of millions to create. Because of this cost, there's only two professional filmmakers I know who have constructed their own audio post facilities, everyone else hires instead.
Many lo/no budget filmmakers are way too obsessed with cameras and camera equipment to consider spending 3-4k on audio equipment. Additionally, with such a small budget for audio equipment there is a higher requirement for skill, experience and knowledge, which takes a considerable amount of time and dedication to gain, way more than the vast majority are prepared to give especially as it's essentially outside their area of primary interest. So, I agree with your statement that pretty much any commercial standard is out of reach for the vast majority.
I've known a couple people who shot low-budget ($100-300k) features that looked good but were unable to secure certain avenues of distribution because they shot 24 in 60i and then failed to do their pulldown before editing. Their audio wasn't an issue but their visuals won't pass certain major distributors QC process without a time consuming (and therefore expensive) shot-by-shot fix.
I'm sure there are quite a few examples of failed QC due to errors with the visuals. However, the vast majority of QC technical failures are due to problems with the audio.
I'm sure it would be entirely possible to deliver audio that meets the technical requirements but sounds bad.
Absolutely it is! Tech specs can be difficult to meet but tech specs do not indicate whether a mix is good or bad. Good (or bad) is an aesthetic value judgement which is not something which can be (or is) quantified or defined in QC tech specs. What filmmakers have to understand of course, is that no matter how good the audio sounds, if it doesn't comply with QC specs it's not going to be distributed or broadcast!
Public Enemies is a film that comes to mind, I remember being shocked that the audio mix was as bad as it was considering I was watching it in a commercial theater - but it clearly passed all the technical requirements.
Public Enemies is, for a big budget theatrical feature, IMHO a clusterf*ck of a mix, one of the worst I've heard in the digital age! Just goes to show that even hiring some of the best in the business is no absolute guarantee of a great mix.
Something very strange happened on that show though, from coded messages in public interviews I have an idea what possibly went on. Theatrical audio QC is largely regulated by the licensed audio post facilities themselves, which have to meet strict guidelines in their construction, equipping and operation. There is an obvious conflict of interest here though, because it's the film directors and producers who choose, employ and pay the audio post facility and therefore the re-recording mixers have to ultimately follow the client's demands. Having said this, I very much doubt that a smaller film with lesser stars and a less respected director would have been allowed "out the door" by the re-recording mixers.
G