Well, and this might, in part, be because I am not a 18-25 year old female, it didn't tell me enough about the film to make me want to watch it. Because almost all of the testimonials are from that demographic, it didn't make me feel like I would enjoy it, or react the same way.
But, also, there's a line between not telling people much about a film and generating curiosity, and losing them, and I think you have crossed it. When it started, I thought it might be a horror film, by the end, I was thinking maybe a documentary. Point is, the possibilities were so many, I didn't know enough to know why I should be curious.
Sorry, I hope honesty is what you're looking for, because I'm trying to be constructive. If there were a little more about the film, just a little giveaway, I think it'd work better.