So much misinformation out there...
I'm always amazed at how many people still fall for the misleading information "state incentives" offer...Most 'seasoned' producers ONLY travel to various states if the script and story call for it...Few do it for the incentives because they know the real truth behind the incentives...As a producer with over 20 years in the business, i'm going to show anyone who reads this, the real situations going on not just with Michigan, but with all states, including Louisianna and New Mexico (the top 2 offering the most popular incentives)...
My example is based on a random $5 million feature budget with an average 20% state incentive...
Every single state has a contract that is signed when you apply for tax incentives...many vary from state to state, however, every single one has two words in the contract that most "unseasoned" producers don't pay attention to...the two words are "...applicable costs..."
As this phrase is often well hidden in the contract, it's easy to see how it's missed, however, this is the phrase that kills every film's expectations and results in nearly all producers never returning to that particular state, unless the script or story requires it...
Many of the unseasoned producers out there are given the impression that the 20% tax rebate is based on their entire $5 million budget...This couldn't be further from the truth, and most state film commissions hide this fact...In reality, "applicable costs" refers to a variety of things, however, in most cases, the following line items in your budget are EXCLUDED from the total calculations the state uses...Director's fee, producer's fees, script fee, Talent fee's (unless local talent is hired), contingency, bond fee, insurance fee, any crew member's rate if not hired locally, airline tickets, development fees, Music fees and all Post (if not done in the state)...Some states include a couple of the above fees, but most do not...In other words, roughly up to 50% of your budget is NOT INCLUDED IN THE STATE'S CALCULATIONS for your rebate!
Using this example, now your budget calculations have dropped to roughly $2.5 million (using the above example of a $5 million budget)...So, initially you might have thought and been purposely misled by the state's film commission, that your 20% rebate on the total budget of $5 million was going to be $1 million
(20% of $5 million)...Now, with all the exclusions, your rebate is now based on $2.5 million, thus dropping your potential rebate to $500,000...Now keep in mind, this is all averages, in many cases, your rebate will be far less, but for the sake of this argument, we'll keep it at $500k...
The next issue to be aware of is that the rebate doesn't kick in until 90 days after the film has been completed...So, you're going to have to initially spend your full budget in order to see the rebate 3 months down the road...
Now let's take into the most dramatic issue that is rarely, if ever, mentioned by any state...In order to utilize the tax incentives, you have to travel there...In nearly all states, this means ALL your lead and supporting lead cast will need to travel (either out of LA or NYC), your director, your producers, your key crew members such as DP, Production Designer, Wardrobe, etc., along with several others...On average, a $5 million film will bring 40 people from LA and/or NYC to whatever city or state you're shooting (if you have a large cast, this number will rise)...This takes into account that you will find local talent to be day players and local crew members to fill in the holes...
$5 million films average 35 to 45 shooting days, which is 7 to 9 weeks of shooting, 5 day weeks...However, you are actually having to pay for 7 day weeks (crew and cast don't go home every weekend, thus the hotels etc. are based on 7 day weeks, not 5 day weeks)...
When you factor in Air Travel (1st class for all actors and some crew), hotel at an average of 60 days (for an 8 week shoot), car rental (you can't bring all these people for that long and expect them to walk everywhere) and per diem ($75/day/person @ 7 days/week not 5), you can see how your travel and living expenses rise...On average, travel and living for a $5 million film shot on location, runs anywhere from $400,000 to $650,000...Keep in mind, your adjusted tax rebate, at best, will be $500,000...So in reality, you're either breaking even or you're actually losing money by going somewhere for the rebates...
All the info presented here is easily researched and proven and can be added up by you with a simple calculator...States see huge amounts money when a film comes to their area, thus, they will do anything, including misleading unseasoned producers, in order to get you there...In most cases, this info isn't realized until it's too late...
Tax incentives? Unless the script and story call for it, shoot the whole thing in LA or NYC using local talent and crews...Do your research and realize the truth...