Broadband movie distribution...

It makes no mention of the resolution or codec of the downloaded video. All it says is:

"LOVEFiLM CEO Mark Livingstone said an average movie will take about 40 minutes to an hour to download in a 2MB broadband household, but that wait is expected to shrink rapidly."

200k/sec * 60sec * 40min = 480M so we must be talking about Mpeg-4.
 
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